Onclaude - Empowering Design Innovators Beta

Maria Serra

Milan

consultant looking for business partners, collaborators, creative partners, feedback, inspiration, networking agile innovation, business innovation, design-driven innovation, design thinking, HR innovation, lean startup, management consulting

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About

I am onclaude.com Founder and Principal Consultant.

I specialize in design-driven innovation and help businesses to differentiate and increase their competitive advantage through design and design strategy. 

My approach to consulting and facilitating uses Design Thinking and Human-centered Design as triggers for agile innovation, combining them with Lean methodologies. 

I have 15 years experience in design strategy, ideas and creativity management, marketing and communications gained across sectors and businesses.  

In my career as well as in my personal life, I have always seen "design" as a process and have successfully used it to translate ideas into something tangible and meaningful. This is why I actually find the Design Thinking framework so powerful! It can inspire and encourage anyone to adopt creative and empathic mindsets to generate new ideas and develop impactful solutions to any kind of problems and challenges.

I am passionate, in particular, about designing for impact and I am an advocate for social innovation and sustainability, with a focus on women's empowerment.

I am also the founder and leader of the first Milan-based leanin.org Circle, supporting women professionals and entrepreneurs in discovering their unique strengths and using them strategically to reach their ambitions in life.

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Updates

Works

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Samsung Italy - Design Thinking Workshop 2015

As part of Samsung Italy's internal HR Learning and Devel...
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Stati Generali delle Donne - Women Summit 2015

I have taken part in a think thank on women and innovatio...
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IFE - Women Co-wining Project for EXPO 2015

I have participated in a one-of-a-kind participatory wine...

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Pet Superfine Value Proposition, Customer Discovery and Brand Strategy Workshop 2015

Together with Kristina Tool from Onclaude's Innovators Ne...
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Digital Cross Outdoor #2 - Annecy 2014

I have been invited to give a talk at a challenging think...
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Anglet Design Summer Camp on Action Sports 2014

I have been invited as a speaker and innovation coach at ...

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ISPO 2013 - Women in Board & Action Sports Association

I have been invited to present the Women in Action Sports...
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Crowdfunding Convention Vienna 2013

I have been invited to contribute as a speaker to an inte...
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Reloading Ideas - Vienna Design Week 2013

In 2013 I have given a talk and facilitated a workshop on...

Contact

Maria Serra

Address

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Milan

Contact

onclaude.com